The digital experience is crucial for credit unions to stay competitive and relevant in today’s market. While consumers are doing more of their bill payments online, credit union websites and mobile apps are falling behind biller sites in facilitating these payments. Digital experiences are being shaped by other industries, resulting in pressure being put on financial institutions to build relevant banking and payment experiences.

In a Credit Union Times hosted webinar, David Albertazzi, Director, Retail Banking & Payments Practice at Aite-Novarica Group, and Matt Rhodes, Senior Account Executive at Alacriti discussed the importance of understanding consumer behaviors and meeting their needs through digital channels.