Articles & Trend Reports

Banking on Gen Z

Posted on 11 Apr 2022

Generation Z, born between 1997–2012, is the generation after Millennials. In ten years, this generation will be a sizable part of a successful financial institution’s consumer base. Many Zoomers are in college and new to banking, so now is the time to start reaching out to them.

In a Banking Exchange hosted webinar, Paul Letgutko, Senior Principal at Aite-Novarica, Katerin Gomez, Marketing Associate at Alacriti (and also a Zoomer), and Kristen Jason, Senior Product Marketing Manager at Alacriti discussed how traditional FIs can stand out from challenger banks with Gen Z.

Submit the form to access the webinar recap.

Thank you for submitting the form.

Download PDF

Download Article

Stay connected. Get the latest delivered to your inbox.

Related Articles